With high net worth individuals you aren’t the first or only investment they’re considering, so wouldn’t it be critical to immediately convince the investor of the value of what you’re doing?  The best way to do that is tell them a story about the reason why of your investment.

For example, you could say,

“I know you’ve been hearing a lot about the foreclosure crisis and you’ve probably heard that some people are making an absolute killing buying up real estate.  Have you ever thought that you’d like to get in on it, but lacked the knowledge or are concerned about the risk?

“Would it make it more likely for you to invest if you had a partner with an experienced group that also has unique and proprietary software that objectively quantifies the risk of any real estate investment and provides extraordinary returns while minimizing the downside?  Let me tell you how we do it.”

Now wouldn’t it be great if you had someone to help you create your own convincing story? If so, I invite you to join us at the Advanced Private Lending Summit, where I will work with you personally.  (See Learning Center for details).